This is amazing, filmed in one take on an iPhone to promote a struggling business.
A drone video shot in a Minneapolis bowling alley was hailed as an instant classic. One Hollywood veteran said it “adds to the language and vocabulary of cinema.”
Bowling, like baseball, is one thing that lots of Americans can get behind, even at a time of intense political polarization. In that sense, the country could perhaps use a video like this at a moment like this.
Fans of the video, titled “Right Up Our Alley,” marveled at what they said was a remarkable cinematic achievement: a continuous take, shot at high velocity, in tight spaces and without digital effects.
“Right Up Our Alley,” shot by the drone operator Jay Christensen, was made as part of a project to document well-known businesses around Minnesota that are threatened by the pandemic, said Brian Heimann, a producer at Rally Studios, the Minneapolis production company that produced it in partnership with Skycandy Studios.
Mr. Heimann said the video, directed by Anthony Jaska, was shot in a single take with a racing drone — on the 10th try after nine takes. He said the drone survived the dramatic crash at the end.
“A lot of people think, ‘Oh my gosh, why would you potentially destroy a piece of equipment like that?’” he said. “But, no, these drones are quite resilient.”
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